Keynote Speakers
Prof. Gerd Gigerenzer
Max Planck Institute for Human Development
The Herbert Simon Lecture in Behavioural Public Policy
Gerd Gigerenzer, long-time director at the Max Planck Institute for Human Development, is director of the Harding Center for Risk Literacy at the University of Potsdam, and vice-president of the European Research Council (ERC). He is former Professor of Psychology at the University of Chicago and John M. Olin Distinguished Visiting Professor, School of Law, University of Virginia. He is member of the Berlin-Brandenburg Academy of Sciences, the German Academy of Sciences and Honorary Member of the American Academy of Arts and Sciences and the American Philosophical Society. He was awarded honorary doctorates from the University of Basel and the Open University of the Netherlands. Awards include the AAAS Prize for the best article in the behavioral sciences, the German Psychology Award, and the Communicator Award of the German Research Foundation. His award-winning popular books Calculated Risks, Gut Feelings, Risk Savvy, and How To Stay Smart In A Smart World have been translated into more than 20 languages. He has trained U.S. federal judges, physicians, and top managers in decision making. The Swiss Duttweiler Institute has distinguished Gigerenzer as one of the top-100 Global Thought Leaders worldwide.

Prof. Linda Steg
University of Groningen
Linda Steg is professor of environmental psychology at the University of Groningen. She studies factors influencing sustainable behaviour, the effects and acceptability of strategies aimed at promoting sustainable behaviour, and public perceptions of technology and system changes. She is member of Member of the Royal Netherlands Academy of Arts and Sciences (KNAW), the European Academy of Sciences and Arts, and of the Netherlands Scientific Climate Council. She was lead author of the IPCC special report on 1.5°C and AR6. She participates in various interdisciplinary and international research programmes, and collaborates with practitioners working in industry, governments and NGOs.

Prof. Olivier Oullier
Inclusive Brains
Olivier Oullier, PhD, is a neuroscientist, entrepreneur and investor. He is the founder and CEO of Inclusive Brains, a company building AI's first Neural Foundation Model to empower machine to adapt and serve everyone regardless their abilities. In 2023, with other Young Global Leaders of the World Economic Forum, he founded the Assistive Tech & Artificial Intelligence for Inclusion Impact Initiative to support, fund and scale tech solutions that improve inclusion at school and in the workplace . Olivier is also the Chairman of the Institute for Artificial Intelligence by Biotech Dental. He is the former President of EMOTIV, the global leader of portable brain sensing neurotechnologies, and the former Global Head of Strategy in Health and Healthcare and Member of the Executive Committee of the World Economic Forum. A Full Professor of Behavioral and Brain Sciences at Aix-Marseille University, he also taught at the Universities of Oxford and Geneva's executive education programs. From 2009 to 2012, he was the director of the Neuroscience and Public Policy Program at the French Prime Minister's Center for Strategic Analyses. A former expert at the European Commission's DG SANCO, he sat on France's Parliamentary Office for Science and Technology (OPECST) and High Council for Strategic Education and Research (CSFRS). He studied at the Universities of the Mediterranean, Cincinnati, the Ecole des Hautes Etudes en Sciences Sociales and Harvard's Kennedy School of Government. He moonlights as a DJ under the stage name of Jacques LAVOISIER, and founded DJs4good an organization leveraging the global community of DJs to support and fund charities, research and social impact projects on inclusion, disability and mental health. In 2012, he premiered The Neuromix, the first neurotech-powered live performance combining electronic generative visual arts and music generated in real-time from his brainwaves.

Prof. Peter John
King's College London
Opening Address
Peter John is the Deputy Executive Dean of the Faculty of Social Sciences and Public Policy and Head of School of Politics and Economics at King’s College London. He is a Professor of Public Policy in the Department of Political Economy. Previously, he was a Professor of Political Science and Public Policy, University College London from 2011 until 2017. He has held appointments at the University of Manchester, Birkbeck, University of Southampton, and University of Keele. He has a DPhil from the University of Oxford and his first main job was as a Research Fellow at the Policy Studies Institute. Peter has contributed extensively to behavioural public policy through his work on thinks, nudge+, agenda-setting, and experiments amongst other things. He will give the conference opening address at IBPPC 2025.

Prof. Bobby Duffy
King's College London
Closing Address
Bobby Duffy is Professor of Public Policy and Director of the Policy Institute at King’s College London. He has worked across most public policy areas in his career of 30 years in policy research and evaluation, including being seconded to the Prime Minister's Strategy Unit. Bobby sits on several advisory boards, including chairing the Campaign for Social Science. His first book, The Perils of Perception – Why we’re wrong about nearly everything, was published by Atlantic Books in several countries, drawing on a set of global studies on how people misperceive key social realities. His latest book, Generations: Does when you’re born shape who you are?, challenges myths and stereotypes around generational trends. He will give the conference closing address at IBPPC 2025.

Organising Committee
Conference Chair and Convenor

Scientific Submissions

Hospitality & Catering

Finance


Communications, Social Media, & PR

Internal Support

Sanchayan Banerjee
Associate Professor (Sr. Lecturer) in Economics & Public Policy, The Policy Institute, King’s College London.
Henrico van Roekel
Assistant Professor, Utrecht University School of Governance (USG)
Magdalena Lesch
PhD Candidate, Institute for Environmental Studies (IVM), Vrije Universiteit Amsterdam
Meike Morren
Assistant Professor, Department of Marketing, Vrije Universiteit Amsterdam
Philipp Thamer
MSc student in Behavioural Science, The London School of Economics and Political Science
Lisa Tholen
PhD Candidate, Dutch National Institute for Public Health and the Environment (RIVM)
George May
Head of Communications, The Policy Institute, King’s College London





Marta Buso
PhD Candidate, Institute for Environmental Studies (IVM), Vrije Universiteit Amsterdam
Louison Thépaut
PhD Candidate, Institute for Environmental Studies (IVM), Vrije Universiteit Amsterdam
Angela Johnson
Postdoctoral Researcher, Department of Marketing, Vrije Universiteit Amsterdam
Jinyao Li
PhD Candidate, Department of Social, Health, and Organisational Psychology, Utrecht University
Sofia Cusano
Events and Stakeholder Manager, The Policy Institute, King’s College London
Partners & Sponsors
Acknowledgement
Conference reviewers
Angela Johnson, Vrije Universiteit Amsterdam
Andrew Ivchenko, ESCI - Universitat Pompeu Fabra
Giorgua Romagnoli, University of Amsterdam
Giuseppe Alessandro Veltri, University of Trento
Henrico van Roekel, Utrecht University
Ivo Vlaev, University of Warwick
Joseph Sherlock, King's College London
Kate Laffan, London School of Economics
Leo Lades, University of Stirling
Lory Barile, University of Warwick
Michalis Drouvelis, University of Birmingham
Menusch Khadjavi, Vrije Universiteit Amsterdam
Malte Dold, Pomona College
Mattie Toma, University of Warwick
Meike Morren, Vrije Universiteit Amsterdam
Paul Lohmann, University of Cambridge
Rosanna Nagtegaal, Utrecht University
Sakshi Ghai, London School of Economics
Sanchayan Banerjee, King's College London

Fourth International Behavioural
Public Policy Conference
10 – 12 September 2025
London, UK
📣News
The 4th Annual International Behavioural Public Policy Conference will be held on 10-12 September 2025 at King’s College London (Strand Campus) in association with The Policy Institute.
We are thrilled to announce the launch of two new awards at the IBPPC 2025, generously sponsored by patrons at King’s College London. Click here for more details.
Abstract and session submissions are now closed. Acceptance notifications have been sent!
#4IBPPC on social media
17 March 2025
Notification of acceptance
31 March 2025
Deadline to submit full paper for best paper award
1 May 2025
Registration deadline for presenters
13 June 2025
Registration deadline for non-presenters
📆 Important Dates
🛈 About IBPPA
The International Behavioural Public Policy Association provides an umbrella organisation for all those who are involved and/or interested in the growing multidisciplinary field of behavioural public policy. The Association aims to facilitate the sharing of knowledge among those studying behavioural public policy across different fields and in different parts of the world via the annual conference and its partner journal, Behavioural Public Policy.