New Blog Post: Seeing is believing: Information does not impact polluting behaviour, unless you can see it

Air pollution is a worldwide challenge. Despite the serious environmental and health effects, pollution can go unnoticed until very dangerous levels are reached. Rita Abdel Sater, Mathieu Perona, Elise Huillery and Coralie Chevallier use a novel and safe method to make pollution more visible, and demonstrate that personalised feedback can change household behaviours.

Read more here: https://bppblog.com/2025/04/30/personalised-feedback-indoor-air-pollution/